Metrocentre Gift Card Programme Receives Innovative Upgrade Via Giftstarr

23rd April 2025

Metrocentre Gateshead, one of Europe’s largest shopping and leisure destinations, has unveiled an upgraded gift card programme in collaboration with Crunch’s product, Giftstarr. This initiative emphasises sustainability, personalisation, and state-of-the-art customer service to enhance the shopping experience for Metrocentre’s shoppers across their 270 retail, dining and leisure brands.

The revamped gift card programme prioritises convenience and sustainability. With features such as eco-friendly paperboard materials and a new QR code for instant balance checks, shoppers can enjoy modern simplicity. With the addition of Giftstarr’s mobile sales kits that allow staff to sell gift cards anywhere in the centre – a perfect feature for queue busting during the busy periods.

Article content
Metrocentre Gateshead, one of Europe’s largest shopping and leisure destinations, has unveiled an upgraded gift card programme in collaboration with Giftstarr.

Innovation Is At The Heart Of The Metrocentre Gift Card Programme

Adding a heartfelt touch, Metrocentre gift cards now include the option to attach video messages. Powered by Giftstarr’s advanced platform, this feature allows givers to send personalised greetings, creating meaningful connections between gift-givers and recipients.

Metrocentre’s partnership with Giftstarr introduces a commitment to outstanding customer service with Giftstarr’s UK-based support team and dedicated Customer Success Team ensuring the smooth operation of the gift card programme. Additionally, Giftstarr’s interactive reporting system will enable Metrocentre to deliver tailored shopping experiences through data-driven insights.

“Our collaboration with Metrocentre showcases our shared focus on elevating the gifting experience. By combining sustainability, personalisation, and convenience, we’re redefining what gift cards can offer.”

Sam Kelly, Head of Customer Success at Giftstarr.

“With over 200 brands participating in our gift card scheme a Metrocentre gift card truly gives recipients the gift of choice.  From leisure and dining to beauty and fashion the recipient has a vast array of brands to choose from.  Partnering with Giftstarr has enabled us to offer our customers additional features such as video personalisation and a convenient QR code for instant balance checks.”

Gavin Prior, Metrocentre Centre Director.

About Metrocentre

Metrocentre is one of the most extensive multi-use destinations in Europe, and the dominant centre in the North East. As a result, Metrocentre welcomes nearly 16m visitors a year, drawn to its 270 retail brands. Metrocentre’s full day-out experience is made possible by its five distinct malls, catering to every visitor purpose.

Metrocentre is one of only eight super-regional out-of-town shopping centres in the UK. Therefore; the centre is truly an irreplaceable asset, and a significant contributor to the UK economy.

Gift cards are available via our Customer Services Desks or online via the Metrocentre website. For more details, visit: https://themetrocentre.co.uk/

About Giftstarr – Issuer Of The Metrocentre Gift Card Programme

Giftstarr is a leading provider in gift card solutions. Having issued millions of gift cards globally, our mission is to help shopping centres boost revenue and build customer loyalty.

Giftstarr’s innovative solutions offer seamless integration, whilst their personalised features and a user-friendly interface enhances customer engagement and satisfaction. Our flexible and scalable solution caters to both personal and corporate gifting demands. Additionally, Giftstarr enables online purchasing channels – for an instant, digital way to buy gift cards.

With Giftstarr’s commitment to innovation and sustainability, shopping centres can elevate the customer experience whilst championing convenience and versatility.

Media contact:

Josephine Lynch – Head of Marketing, Giftstarr

josephine.lynch@giftstarr.com

  • By providing us with your details, you consent to us using this information to contact you regarding our products and services. Please tick the box to confirm.