Liverpool ONE, one of Europe’s leading retail and leisure destinations, has joined forces with our newest product Giftstarr to enhance their UK gift card programme. The programme will be usable in the majority of Liverpool ONE’s stores, cafés, entertainment and dining outlets.

Launched just in time for the festive season, the gift cards made for a perfect addition to their offering. Whether it was corporates looking for ways to reward their employees, or shoppers gifting to friends and family. The sustainable gift cards are now made from paperboard instead of plastic, and can be loaded with up to £500. They also feature a new QR code, for quick and easy balance checks. Furthermore, a new ‘click and collect’ service is also available as part of the enhanced customer service experience.

Innovative Technology: A UK Gift Card Programme Industry First

In an exciting first, Liverpool ONE’s gift card programme now comes with Giftstarr’s exclusive video messaging feature. This innovative capability allows customers to attach a personalised video message to their card. Creating a meaningful and memorable experience for loved ones couldn’t be easier.

“Our partnership with Liverpool ONE highlights our shared goal of redefining gifting. Whether for individual shoppers or corporate needs, the Liverpool ONE gift card powered by Giftstarr provides flexibility, ease, and personalisation. The brand-new gift video messaging brings an extra layer of warmth to every gift, making it truly special, with additional features being released during 2025.”

Sam Kelly, Head of Customer Success at Giftstarr

Liverpool ONE On Their Gift Card Programme

“We’re constantly looking at ways to improve our customer service experience, whether introducing a Guest Services team early this year or enhancing our gift card programme. Our partnership with Giftstarr brings additional features, personalisation and more flexibility while prioritising sustainability. We’re thrilled to offer this enhanced gift card programme in time for the festive season.”

Donna Howitt, Place Strategy Director at Liverpool ONE

Gift cards are available at Liverpool ONE’s Tourist Information Centre or can be purchased online via the Liverpool ONE website. This range of options makes the product easily accessible for shoppers everywhere.

Launch A UK Gift Card Programme With Giftstarr

Giftstarr empowers shopping centres to elevate the customer experience with a UK gift card programme. Our commitment to innovation and sustainability shines through our innovative use of materials and digital methods. As well as UK offerings, Giftstarr can provide the versatility of modern gifting throughout the EU, Middle East and beyond. Find out more via our website here.